First things first… Please do not panic! We have thought long and hard about these changes and we 100% believe they offer an improvement and better value for all of our subscribers!
For those of you who have been subscribers for a while, you may remember we changed up our monthly subscription offering back at the end of 2022. Deciding to make changes again has not been easy – any change is a lot of work. We hope that once you understand our reasoning you will agree that our changes will be a huge improvement!
Why are you making changes?
- To make the purpose of each subscription clear – We know that potential customers find differentiating between the Big One and the Monthly One difficult. Our main aim of these changes is to rebrand and reorganise our monthly subs to make the function and contents super clear, even if you have never heard of Oops a Daisy before.
- To make the tiers of the subscription clear – Despite spending a lot of time creating resources to explain the different options (Daisy Says, Mini One and Monthly Combo), we still receive a huge number of enquiries from potential customers who do not know which option would suit them best.
- Make storage/organisation easier – While we made massive steps to improve the storage and organisation of the contents when we made changes back in 2022, we know that it is still not possible to store all the stencils and stickers from our monthly combo in one place.
When will it happen?
The changes will be implemented from 1st May 2024 onwards. The remainder of our Q2 themes (March and April dispatch) will remain in the current style.
Our new branding… Does exactly what it says on the tin!
Our monthly subscriptions (Daisy Says, Mini One and Monthly Combo) will all become “Themebox”.
The function is clear; Themebox is a subscription filled with stationery to theme-ify your journal or planner!
Our branding has a fun, playful theme, using a combination of Oops a Daisy branding and a cute noticeboard vibes.
Are you changing what’s inside?
Yes… You’re getting more for your money!
The biggest change is a move from personal sized stencils and stickers to A5 versions (the same size and shape as our A5 font stencils).
- 3 x personal-sized sticker sheets will become 2 x A5 sized sticker sheets (over 25% increase in sticker fun!)
- 2 x personal-sized theme stencils will become 2 x A5 theme stencils (over 70% increase in stencil fun!)
- Personal-sized dashboard will become an A5 sized dashboard
These changes gives us more scope for the content of the theme stencils, and means that all of the stencils, stickers and dashboard can be stored together.
The Tiers
Themebox will have three tiers, as shown in the graphics below.
Tier 1 – £12 per month (inc. UK P&P)
Our entry level tier gives you a lot for your money!
Tier 2 – £18 per month (inc. UK P&P)
Equivalent to our current Mini One, with no change in price.
Tier 3 – £22.50 per month (inc. UK P&P)
Equivalent to our current Monthly Combo, with no change in price.
The storage
Having everything in A5 format will mean that it can now all be housed inside an A5 storage binder that we are calling the “Themefax” – a brand new design that will be landing very soon!
I’m a current subscriber… What happens to my subscription!
If you are currently a subscriber of the Mini One or the Monthly Combo you do not need to do anything. Your subscription will be transitioned automatically at the end of April, and the prices will remain the same.
Our Daisy Says subscription will be discontinued at the end of April 2024 with the last of the Q2 themes. If you are a current Daisy Says subscriber we will be in touch to discuss your options.
We hope you are as excited as us about the changes!
If you have any questions or feedback, please pop them in the comments below (or email us here).
I know the title is monthly so assume this means no changes to the quarterly subscription? Only ask as came in a bit befuddled and signed up for the quarterly as still a bit of a novice to journaling. Still not sure what would be best.
These changes are for the monthly subscription (currently Daisy Says/Mini One/Monthly Combo). Hopefully the transition to Themebox will make it all a lot clearer. The Big One (our quarterly subscription) will remain the same xx
Looks amazing. Can’t wait to see it all.
Great idea. Looking forward to the change and it will be great to be able to store everything in one place! Love the new look too. You guys just get better and better!
Thank you! We can’t for you all to see it in real life! 💜
Really love it. I’ve been wondering how to store all my different stencils. Definitely prefer A5 size, just wish it had started in January. So that I had a full year of A5. X
The great thing about our monthly subscriptions is that the stencils, stickers and dashboard are no longer dated. So you can start your subscription at any time 🙂
Love how you can read this as theme box, but also as the me box, my monthly boxes are definitely a bit of me time.
I love this! Do you work in marketing?! xx
I love this! When I saw the email I thought ‘eek’ but I actually love the idea that everything will become A5 and the tier system definitely make it easier to understand!
So glad you are excited for the changes! Our aim is to make everything so much clearer and easier to store 🙂